If you happen to be in New York this week do not miss L2’s generation next forum this Friday that will give you the occasion to get a more precise idea of who might be your customer tomorrow. This event brings together leaders of the luxury industry as well as academics for a round table discussion meant to reveal some formulas for future success. The affluent consumer has changed and so should our approach to him. On the menu: big players that will work on 2 different modules “Their Lives” and “Their Day”. Count on renowned speakers such as Matthew Bishop (The Economist), Laura McEwen (Teen Vogue), and Scott Galloway (founder of Luxury Lab) to attend; to add some freshness to this, Tavi Gevinson, the teenager blogger will also have her words to say.

For more information and to register to this Friday's forum, visist: l2generationnextforum.eventbrite.com/

Sources: LuxuryLab

Video credits: You tube L2LuxuryLab's channel