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STYLE FASHION > SUPER LUXURY > A Rolling Master Plan for a Rocking Architectural Revolution Date posted: 10th February 2011

A Rolling Master Plan for a Rocking Architectural Revolution

How does it feel to be in a rolling hotel, in a rolling bath or in a rolling concert hall?

 Architectural project by Jagnefält Milton

No we have not smoked weird herbs, eaten hallucinogenic pills or baked a space cake. We are trying to imagine the sensations we should experience when stepping in one of the latest installations conceived by Jägnefält Milton for the Norwegian master plan competition. For now we are only at a conceptual stage that nevertheless announces a mini architecture revolution. Forget immobility, like the Internet our next buildings should be founded on existing networks and communicate. How? You remember the bygone days when the Orient Express was THE glamorous travel experience? Why not picture yourself living in a mobile home so you would travel while staying at home? Architectural project by Jagnefält Milton

Crazy… Maybe; but without going so far, the rolling master plan presented by Jägnefält Milton for the city of Åndalsnes -Sweden, is an illustration of this revolutionary concept. After all it is about connections, networks and communities… Does this not ring a bell? It seems to be exactly what we are trying to put together virtually on the net. Obsessed with new media we should be thrilled by another to-be-shared project: update you current location on Facebook as you speak and as you post. The conversation could be “ are you changing room at the next station?”  - “ No, I am stepping out of the hotel to attend a concert, I will catch you at the terminus.” Again we are not day dreaming and the feasibility of this project has been conformed by its creators:
“We are really happy that the jury took our proposal serious, it’s not only a good proposal
which we are very proud of, it’s also fully doable”, (Carl Jägnefält one of the two founders of Jägnefält Milton). Architectural project by Jagnefält Milton
Sooner or later we will be like a rolling stone but to give the cue to Bob Dylan we will have been taught on how to live on the rails and will compromise between moving and remaining still.

Jagnefält Milton is an architecture office in Stockholm, Sweden. Their last achievement was a first prize in the architecture competition to build a culture centre in the city of Galway on Ireland. The office was founded a year ago by Konrad Milton and Carl Jägnefält.
For more information: www.jagnefaltmilton.com

Text by Delphine Hervieu.

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