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STYLE FASHION > FASHION SHOW > The power of words Date posted: 4th December 2008

The power of words

I do of course understand the importance of words when describing the launch of a new fragrance - I was however unprepared to discuss the meaning of certain words in front of top DG executives...

There I was browsing the world's A-Listers for a forthcoming D&G Hollywood launch when a member of the press team came in, and demanded I follow him asap for some urgent help in English. Obviously I was slighty unnnerved by his request as a) I hadn't planned a press-office meeting outfit and b) I'm am always worried being English that I might not know the answer to an English (language) question. Anyway, off I ran to the DG large meeting room (the 'imperial suite' to employees and labelled as such because you're either hired or fired here...).

I expected to enter said suite and find a few stressed members of the press team, instead I walked in to find an entire crack team of DG employees sat in silence...

"Ciao" I squeaked...in a bid to break the silence.

"Ciao", uber boss said. "What do you think of the word sensuality?"

I smiled, went red and giggled - a stylish professional reaction. The room however was without smiles. Sensuality it appears is not a laughing matter.

"Yes, I like it" ?????????????????????????????

"No, it's not whether you like it - can it work hyphenated?" said the boss, perturbed at the concept of me dispensing any form of style advice to her or her team.

"Er, no".

"That's what I thought, thank-you," she replied curtly. "If you don't mind, we'll have to ask you to leave the room now as this meeting is very confidential. We hope you don't mind."

"No, of course not, arrivederci."

I may now be sworn off sensuality for life.

 

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