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Complement the differences

|Style > Look of the day | posted Mar 20, 2010

No.453 in a limited series - It's always better to complement than to resemble your style accomplice. The softness of an all-white lace suit vs the edge of an all-black pantsuit. (> more)

These boots are made for walking

|Style > Look of the day | posted Mar 18, 2010

No.451 in a limited series - For the girl who doesn’t mind a little attention now and then. Turning heads as she sashays past the crowd. (> more)

An act of spontaneity

|Style > Look of the day | posted Mar 11, 2010

No.444 in a limited series- For the guy who isn’t afraid to give into his heart’s desires. He embarks on a journey to a far away land on the spur of the moment. (> more)

Flowers speak louder than words

|Style > Look of the day | posted Feb 19, 2010

No.425 in a limited series- For the girl who isn’t afraid to take a stand. She demands attention while sporting a smart blazer, but still manages to charm the public with her sweet floral ensemble. (> more)

Boys just wanna have fun

|Style > Look of the day | posted Feb 11, 2010

 No.417 in a limited series-Why should girls have all the fun when it comes to accessories? Mixing both shredded denim and a male clutch gives a nice balance between a man’s masculine and feminine side. (> more)

All dressed up and nowhere to go

|Style > Look of the day | posted Feb 8, 2010

No. 414 in a limited series - why sit through a boring opera just for a reason to dress up? On a cold and quiet night your best bet is to invite a stylish friend over and swap the night away! (> more)

Hail a cab in style

|Style > Look of the day | posted Feb 7, 2010

No.413 in a limited series – The key to hailing a cab in the city is to stand out amongst the crowd. Our suggestion is to sport an all white crisp look equipped with a fitting accessory; otherwise opt for a sleek dark ensemble accompanied by the classic cabbie. (> more)

In all shades of cool

|Style > Look of the day | posted Feb 5, 2010

No. 411 in a limited series - summer chic needn't mean bright colours. Dressing for the beach should be no different from dressing for the city, for a clever mix of greys and chic accessories help this guy keep his summer cool. (> more)

Ready, steady... défilez!

|Style > Look of the day | posted Jan 31, 2010

No. 406 in a limited series - showstopping looks aren't for the catwalk alone. Take advantage of this Parisian fashion week to take it to the streets and let your inner model shine through; you'll at least end up in a streetstyle photo... (> more)

Wear you heart on your shoulder

|Style > Look of the day | posted Jan 30, 2010

No. 405 in a limited series - elegance is all well and good but for those with a true passion for fashion an extra sartorial statement is a must. For that a shoulder piece is your best ally: wear over a smart jacket and show your true colours. (> more)

Life's a theme park

|Style > Look of the day | posted Jan 28, 2010

No. 404 in a limited series- For the girl who treats her wardrobe like a theme park and is always ready to embark on a wild ride... (> more)

Banish the summer brights

|Style > Look of the day | posted Jan 23, 2010

No. 399 in a limited series - for the real bad girl at heart fears the summer brights and pastels much more than the winter blues... (> more)

Romeo by day, lothario by night

|Style > Look of the day | posted Jan 23, 2010

No. 400 in a limited series - He sounds just like the kind of man we ought to abhor but there is something about a well-cut suit that helps us rise above the little things.... (> more)

Her strong silent purr

|Style > Look of the day | posted Jan 21, 2010

No. 397 in a limited series - It’s fairly easy to spot newbies in the big city. But adorned in an armour of red leopard and leather, no one will attempt to take advantage of this stylish new import. (> more)

The smartest way to check in

|Style > Look of the day | posted Jan 19, 2010

No. 395 in a limited series - the best to travel without the hassle: pack light in a stylish weekend bag, dress casual for comfort and stylish for cool points and check in with utter confidence. (> more)

A view from the rooftops

|Style > Look of the day | posted Jan 14, 2010

No. 392 in a limited series - she cuts such a mean figure we can easily picture her as a modern-day vigilante looking down on the city lights. We can also picture her in a club watching her prey from the shadows. (> more)

To the museum born

|Style > Look of the day | posted Jan 12, 2010

No. 390 in a limited series - for a gentleman to make the transition from manor in the country to museum in the city only takes a clever mix of smart and casual; bow-tie de rigueur. (> more)

Double trouble

|Style > Look of the day | posted Jan 11, 2010

No. 389 in a limited series - sexy red leopard and dangerous black mean double the trouble but double the fun! (> more)

March to a different tune

|Style > Look of the day | posted Jan 10, 2010

No.388 in a limited series - There's nothing we love more than a man who doesn't dance to the sound of authority. Boldly marching off into his own private sunset we're suckers for a man in uniform. (> more)

Lists aren't always about things to do

|Style > Look of the day | posted Jan 7, 2010

No.385 in a limited edition - snow capped mountains, red, and parties - 'that season' is coming. Aside from the over-eating with it, brings the opportunity to make lists full of things for other people to buy you. (> more)

Bag yourself some city style

|Style > Look of the day | posted Jan 5, 2010

No.383 in a limited series - he intended to stay longer than the overnight stay his guest had invited him for - only they didn't know that yet, and his bag certainly didn't give him away. (> more)

Shoulder the storm

|Style > Look of the day | posted Jan 4, 2010

No.382 in a limited series - the world is a tough place and what helps is the ability to shoulder whatever comes your way. (> more)

And that's adieu to the noughties!

|Style > Look of the day | posted Dec 31, 2009

No. 378 in a limited series - And on that occasion our outfits should stand for everything the decade did not... (> more)

It's a boy girl thing

|Style > Look of the day | posted Dec 28, 2009

No 375 in a limited series - to make life as unpredictable as a game of roulette blur the sartorial rules. (> more)

His weekend is a vie en rose...

|Style > Look of the day | posted Dec 27, 2009

 No. 374 in a limited series - if lost in a sea of greys why surrender and blend in? Let your jacket announce the mood and spend the weekend on your own pink cloud. (> more)

Merry Christmas from the Swide family!

|Style > Look of the day | posted Dec 25, 2009

Wishing you all the best on this Christmas day: the best in getting up late with a mulled wine induced hangover, the best in stuffing your face with turkey, the best in passing out on the couch after one mince pie too many... Hey, nobody ever said anything about the need for Christmas elegance; you've got New Years Eve for that. Never mind our fancy outfits; we're off to do the same! (> more)

Dazzle like a screen siren

|Style > Look of the day | posted Dec 24, 2009

 No 376 in a limited series - why settle for any less than full-on drama? Cosy Christmas chic is all good but nowhere near as fun - and seductive - as knowing to dress up for the occasion! (> more)

Rock and roll, Uptown style

|Style > Look of the day | posted Dec 23, 2009

No. 375 in a limited series - wearing all black with an atittude doesn't have to mean social death on the Upper West. Accessories on the right side of cute are just what you need to turn down the volume and turn up the heat! (> more)

Dreaming of a white knight for Christmas

|Style > Look of the day | posted Dec 22, 2009

No. 374 in a limited series - we all like a Christmas under the snow but it doesn't keep warm at night! A knight in shining white tuxedo is the perfect alternative to make days merry and bright! (> more)

The chicest way to break the ice

|Style > Look of the day | posted Dec 21, 2009

No. 373 in a limited series - not by skating at the Rockefeller! The best way to meet and greet is by wearing an outfit that is a conversational piece, may it be black or white or all shades of animal print! (> more)

Clothed in secrecy

|Style > Look of the day | posted Dec 19, 2009

No.371 in a limited series - it's not always what you say that makes a different. Sometimes less is more. (> more)

Paint the town white

|Style > Look of the day | posted Dec 19, 2009

No. 377 in a limited series - We're all aware we should be pulling out the red and green dresses but there's something about popping on a white dress that ensures the festive season takes on an altogether more elegant air. (> more)

Elegance is as simple as black and white

|Style > Look of the day | posted Dec 18, 2009

No. 370 in a limited series - no need for crazy extravagance to get noticed, the timelessness of a classic cut will speak volumes about what kind of man you are - a true gentleman. (> more)

Luck be a ladies' man

|Style > Look of the day | posted Dec 15, 2009

No. 367 in a limited series - living it up in Las Vegas in true Rat Pack fashion. The modern-day crooner is a classic hit in a great dinner jacket and a bow tie... The kind of stranger one would love to meet in the night! (> more)

The new girls' night out

|Style > Look of the day | posted Dec 14, 2009

No. 366 in a limited series - hitting the bar is a little passé, the opera is where the cool girls are at. With a dash of animal prints to keep it on the playful side of dramatic. (> more)

Silent as a pretty picture...

|Style > Look of the day | posted Nov 30, 2009

 No. 365 in a limited series - ... for this art-lover likes nothing more than walking around quiet museums. Silence is golden as are her artfully chosen accessories. (> more)

Those sleepless nights on the town

|Style > Look of the day | posted Nov 25, 2009

 No. 360 in a limited series - after all where's the fun in going home when you can flaunt this alluringly sexy look and keep warm in this darling little cape? (> more)

Keeping it cool in his Uptown world

|Style > Look of the day | posted Nov 24, 2009

No. 359 in a limited series - the modern guy-about-town. He knows the fun lies in Upper West parties and Upper East bedrooms but chooses a decisively Downtown approach to style to keep fresh and cool. (> more)

The weekend starts with luggage

|Style > Look of the day | posted Nov 22, 2009

 No. 357 in a limited series - you know it's the weekend when it's time to pack your weekend bag. (> more)

Ensure your wardrobe is not an uphill struggle

|Style > Look of the day | posted Nov 20, 2009

No.355 in a limited series - ensure you have time to enjoy the ski-season by opting for an online shopping fix. (> more)

You can take the dandy out of the country manor

|Style > Look of the day | posted Nov 17, 2009

No.352 in a limited series - take a dandy out of his country pile and put him in the city and he has the power to put a smile on even the most hardened of urbanite's faces. (> more)

Pairing equals power

|Style > Look of the day | posted Nov 11, 2009

No.346 in a limited series - attempting to take on the world is far easier with a friend in tow - likewise your wardrobe is far more powerful when you layer it up. (> more)

Mix and match and stay all week

|Style > Look of the day | posted Nov 10, 2009

No.345 in a limited series - forget playing it safe where invitations are concerned - pack for any occasion and the rest will follow. Two-day weekends are so very last season. (> more)

Suit yourself

|Style > Look of the day | posted Oct 29, 2009

No.333 in a limited series - if you want to indulge in an evening of culture, don't let anything stop you. Least of all the office and tomorrow's meeting preparations. (> more)

Military Precision

|Style > Look of the day | posted Oct 27, 2009

No.331 in a limited series. In the office he was known for his lightening ability to handle any situation. In his mind, there was no reason why this approach shouldn't work in private too. (> more)

A very big house in the country

|Style > Look of the day | posted Oct 20, 2009

No.324 in a limited edition - he always said the city was overrated. Secretly however it wasn't for the scenery but the opportunity to wear his favorite look. (> more)

Bright lights, small city

|Style > Look of the day | posted Oct 15, 2009

No.320 in a limited series - if you have friends in all the right places the city can be a small playground. (> more)

Head and shoulders above the rest

|Style > Look of the day | posted Oct 10, 2009

No.314 in a limited series - rise to the challenge of daily life in a showstopping look that will ensure you can cross any bridge - no matter when it comes to you. (> more)

The age of elegance

|Style > Look of the day | posted Oct 4, 2009

No.308 in a limited series - despite us living in a WIFI world, where Twitter substitutes introductions and we socialize virtually in our PJ's - try not to let the side down when you finally decide to enter into the real world. (> more)

Dress like you mean it

|Style > Look of the day | posted Oct 3, 2009

No.307 in a limited series - it's all very well opting to look nonchalant, but if you mean business, then look as if you do. Business of course can also mean - taking the day off and looking as if you intend to enjoy it. (> more)

Make your own mark

|Style > Look of the day | posted Sep 26, 2009

No.300 in a limited series - we'd all like a footnote in history. Short of writing a book/traveling to the moon, try a new dress. It's bound to make a historical mark on somebody's mind. (> more)

Timeless elegance

|Style > Look of the day | posted Sep 19, 2009

No.293 in a limited series - she had a wardrobe full of timeless elegance, her challenge now was to buy the house to match. (> more)

Licence to thrill

|Style > Look of the day | posted Sep 13, 2009

No.287 in a limited series - nonchalance is cool, but if you want to thrill, you might want to add a jacket and tie. (> more)

One futuristic shoulder at a time

|Style > Look of the day | posted Sep 12, 2009

No.286 in a limited series - heading into the future doesn't have to involve tin-foil and pink hair. Opt for a dress from the new season, and see how the world around you can instantly change. (> more)

The call of the wild

|Style > Look of the day | posted Sep 10, 2009

No.284 in a limited series - many assumed she was off to Paris for a spot of shopping. A flash of animal print on her handbag however gave her away. She was definitely heading to Paris but not necessarily to visit a boutique. (> more)

Interlacing lives

|Style > Look of the day | posted Sep 9, 2009

No.283 in a limited series - she may look like she was leaving the office and hurrying home. To the keen observer however, the subtle band of lace her away. She was doing no such thing. (> more)

Pack for a weekend stay for a month

|Style > Look of the day | posted Sep 6, 2009

No.280 in a limited series - if you pack light it doesn't necessarily mean you only need to make it a short trip. (> more)

Hit the beach when the office returns

|Style > Look of the day | posted Sep 5, 2009

No. 280 in a limited series - it's a well known fact that the beach always feels better when you know your colleagues are shivering in an air-conditioned office. (> more)

Career clinching

|Style > Look of the day | posted Sep 2, 2009

No. 277 in a limited series - unlike the beach, the office is not the place to practice boho-chic (believe us we've tried). Put your working foot forward in a career clinching wardrobe that leaves your colleagues guessing and your boss wanting more. (> more)

All white on the night

|Style > Look of the day | posted Sep 1, 2009

No. 276 in a limited series - just because it's dark, it doesn't mean you need to hide your true sartorial colours. (> more)

Back to city living

|Style > Look of the day | posted Aug 31, 2009

No.275 in a limited series. It's time to pack away the flipflops, get a manicure and put on a pre-fall outfit as the season moves on. (> more)

Looking part of the A-list is the first step

|Style > Look of the day | posted Aug 30, 2009

No.274 in a limited series - new city, new look - same attitude (> more)

Style Ahoy!

|Style > Look of the day | posted Aug 29, 2009

No.273 in a limited series - her style was anchored in Italy even if her yacht was sailing to Croatia. (> more)

Her very own couture moment

|Style > Look of the day | posted Aug 27, 2009

No.271 in a limited series - it's very easy to replicate a couture lifestyle (if only for the day). Opt for beautiful dress even for during the day and ensure your heels are new. (> more)

Survival of the fittest

|Style > Look of the day | posted Aug 26, 2009

No.270 in a limited series - a beach weekend was no excuse to let the style guard down. With more hot bodies, beach-bags and killer shades on the beach than the city's streets, the girls knew they had to step up a gear. (> more)

Why end summer now?

|Style > Look of the day | posted Aug 25, 2009

No.269 in a limited series - As he'd perfected both the perfect summer look and the perfect villa in Santorini - there was no rush to return to the office. (> more)

Elegance rarely involves beach towels

|Style > Look of the day | posted Aug 24, 2009

No.268 in a limited series - you may be dreaming of a beach, but those in the know are already in their Pre-fall finest. (> more)

Dress down Friday

|Style > Look of the day | posted Aug 23, 2009

No.267 in a limited series - casual Friday takes on a whole new appearance in the summer. When on holiday, forget trousers - it's time to showcase your holiday wardrobe like there's no tomorrow, or at least no office return date. (> more)

Green fingers or green with envy?

|Style > Look of the day | posted Aug 22, 2009

No.266 in a limited series - her first time to Hatfield House in England and as such she coordinated her outfit with it's stately gardens. (> more)

Show your strength in the water not the bar

|Style > Look of the day | posted Aug 21, 2009

No.265 in limited series - a bronzed and toned body tends to be the preferred summertime look. Pack your swimming shorts not Alka Seltzer. (> more)

Make it look easy

|Style > Look of the day | posted Aug 19, 2009

No.263 in a limited series - the art of wearing a bikini is making it look art-less. No-one wants to know about the gym workouts, the diets and the personal trainer. (> more)

One move ahead

|Style > Look of the day | posted Aug 18, 2009

No.262 in a limited series - in order to ensure you have the upper-hand in fashion's tricky seasonal game, take some tips from another avenue. (> more)

Paris in the summertime

|Style > Look of the day | posted Aug 17, 2009

No.261 in a limited series - Paris in the springtime is for tourists. When it's hot & steamy it's a much more exciting place. (> more)

Private island, public style

|Style > Look of the day | posted Aug 16, 2009

No.260 in a limited series - the Mauritius island may be hidden, but that was no excuse not to turn the boardwalk into a catwalk. (> more)

Don't gamble on style

|Style > Look of the day | posted Aug 15, 2009

No.259 in a limited series - although we're big fans of heading off on a whim to Las Vegas, we're not keen on taking chances when it comes to packing. (> more)

The outfit of lights

|Style > Look of the day | posted Aug 13, 2009

No.257 in a limited series - Her outfit had seen the light even if she was still waiting for her date to. (> more)

Flutter away

|Style > Look of the day | posted Aug 12, 2009

No.256 in a limited series - slip away unnoticed without saying a word and leave people guessing. (> more)

Pack your bags, it's August

|Style > Look of the day | posted Aug 11, 2009

No.255 in a limited series - forget booking flights, deadlines, and checking holiday schedules with your boss. It's August, which means only one thing. Holidays. (> more)

Show off your Baroque style

|Style > Look of the day | posted Aug 10, 2009

No.254 in a limited series - show off your cultural knowledge with a bit of shopping. Match your Baroque cultural sight-seeing with a perfectly coordinated gold skirt. (> more)

Should you always play fair?

|Style > Look of the day | posted Aug 9, 2009

No.253 in a limited series - he may be at the fairground but he didn't intend to play games. (> more)

Saturday is for the for the beach not email accounts

|Style > Look of the day | posted Aug 8, 2009

No.252 in a limited series - catch up on sleep at the office and play hard at the beach. (> more)

Remember to pack your fitness gear

|Style > Look of the day | posted Aug 7, 2009

No.251 - in the rush to head off on holiday, any form of fitness gear tends to left in the wardrobe. Remember lifting a cocktail is not strictly considered exercise. (> more)

Before & after

|Style > Look of the day | posted Aug 6, 2009

No.250 in a limited series - ensure your holiday photos always capture the post-spa moment and not the pre one. (> more)

Street style doesn't mean sneakers

|Style > Look of the day | posted Aug 5, 2009

No.247 in a limited series - heading into town isn't an excuse for jogging pants. (> more)

In shipshape for the season

|Style > Look of the day | posted Aug 4, 2009

No.248 in a limited series - show your strength in the style stakes by opting for a Pre-Fall 2009 piece before the winter season even starts. (> more)

Coordination with your friend is a must

|Style > Look of the day | posted Aug 3, 2009

No.249 in a limited series - a cultural visit requires careful planning, as does your friend's outfit. (> more)

Office, what office?

|Style > Look of the day | posted Aug 2, 2009

No.246 in a limited series - you know you're relaxing when you forget your office telephone number, your blackberry functions only as an alarm clock and wearing a shirt is a distant memory. (> more)

Summer is not confined to August

|Style > Look of the day | posted Aug 1, 2009

No.245 in a limited series - Those in the know head to the Amalfi coast in June, not August. Like fashion, holidays are about staying ahead. (> more)

The nouveau wardrobe

|Style > Look of the day | posted Jul 30, 2009

No.233 in a limited series - Paris in the springtime was just an excuse quite frankly to go shopping. (> more)

A clever holiday spans weather conditions

|Style > Look of the day | posted Jul 29, 2009

No.232 in a limited series - much as we love caftans and bikinis, too much of a good thing can bore anyone. Opt for a holiday in multiple weather zones for maximum wardrobe versatility. (> more)

There's no rematch

|Style > Look of the day | posted Jul 28, 2009

No.231 in a limited series - to quote Rocky and of course this Dolce & Gabbana pre-fall 2009 sweatshirt - "there ain't going to be rematch". Life is much the same so ensure you're moment in the ring is a stylish one. (> more)

Light up the room without the need for metallics

|Style > Look of the day | posted Jul 27, 2009

No.230 in a limited series - if you're need of some star power, think beyond the obvious silver and gold. Green will ensure you stand-out not decorate. (> more)

Leave the ratrace behind

|Style > Look of the day | posted Jul 24, 2009

No.227 in a limited series - leave the office treadmill and opt to see a different type of race. (> more)

Green with envy

|Style > Look of the day | posted Jul 23, 2009

No.226 in a limited series - not you of course. Ensure the audience instead is green with envy not only for your seats, but for your style too. (> more)

Stylerunner

|Style > Look of the day | posted Jul 22, 2009

No.225 in a limited series - opt for a futuristic look to suit your cityscape. (> more)

Get in line

|Style > Look of the day | posted Jul 21, 2009

No.224 in a limited series - As much he enjoyed the thrill of the chase he was content to conduct his chasing off the pitch and in the club bar. (> more)

Suited & booted

|Style > Look of the day | posted Jul 19, 2009

No.221 in a limited series - an early evening cocktail and an English country garden. Let the merriment begin. (> more)

The garden of Eden

|Style > Look of the day | posted Jul 2, 2009

No.206 in a limited series - despite being in what could be one of the most elegant gardens she'd ever stepped foot in, she had no intention of losing her Pre-Fall outfit. (> more)

Style ahoy!

|Style > Look of the day | posted Jul 1, 2009

No.205 in a limited series - if it's a castaway holiday you're after but not necessarily it's style opt for a nautical look. This way, if you get bored of the company it's easier to sail away. (> more)

It's all in the timing

|Style > Look of the day | posted Jun 24, 2009

No.198 in a limited series - been there, done that, ready to make it elsewhere. New York was where she'd made it - now she was ready to take on something bigger - the world. (> more)

A stroke of luck

|Style > Look of the day | posted Jun 23, 2009

No.197 in a limited series - booking into a hotel is not an excuse to order room service and surf the TV channels. (> more)

A monochrome moment

|Style > Look of the day | posted Jun 17, 2009

No.190 in a limited series - ensure you have a colourful life by with a sleek style and of course, a mission. (> more)

The bohemian life

|Style > Look of the day | posted Jun 13, 2009

No.186 in a limited series - despite her department card store card & weekly spa treatments she still believed in the bohemian lifestyle. (> more)

The season's ticket

|Style > Look of the day | posted Jun 12, 2009

No.185 in a limited series - the key to looking as if you've scored a spectacular transfer deal is all in the details. (> more)

Flutter your way in

|Style > Look of the day | posted Jun 11, 2009

No.184 in a limited series - a private drinks party is not always the easiest social occasion to crash. As such she wore the perfect dress to ensure social butterfly status. (> more)

Summer in culture

|Style > Look of the day | posted Jun 10, 2009

No.183 in a limited series - it's all very well and good reading a trashy novel on the beach but ensure you get your culture fix first. (> more)

The social butterfly

|Style > Look of the day | posted Jun 3, 2009

No.176 in a limited series - a Polo series was always on her to-do list. Proud of her social butterfly status she decided to opt for a literal version of her social skills. (> more)

Opt for a bit of London's quirky style

|Style > Look of the day | posted Jun 3, 2009

No.177 in a limited series - Despite being a Shoreditch girl at heart, wandering the streets of Mayfair gave her the perfect excuse to dress up. (> more)

Thank-you for the music

|Style > Look of the day | posted Jun 2, 2009

No.175 in a limited series - the real reason he went so often to concerts was the opportunity it gave him to change his style. (> more)

A longer weekend

|Style > Look of the day | posted Jun 1, 2009

No.174 in a limited series - the true definition of a long weekend is Thursday - Tuesday. nothing else will do. (> more)

Rub shoulders with the best of them

|Style > Look of the day | posted May 28, 2009

No.170 in a limited series - if you're new in town don't wait for a shoulder to cry on. Put on a winning outfit and seek out the city's A-list. (> more)

Mind the style gap

|Style > Look of the day | posted May 27, 2009

No.169 in a limited series - ensure when you in the British capital, your outfit screams cheers. (> more)

Court the fashion world

|Style > Look of the day | posted May 26, 2009

No.168 in a limited series - get your game on this summer with a stylish tennis vibe of the vintage variety. (> more)

Who mentioned exercise?

|Style > Look of the day | posted May 24, 2009

No.166 in a limited series - don't be fooled by appearances. The sporty look was to provide access to the hotel's spa and nothing more. (> more)

The boardwalk replaces the catwalk

|Style > Look of the day | posted May 23, 2009

No.165 in a limited series - they ensured their hotel was home from home by walking the poolside as if it were a catwalk. (> more)

Look ahead

|Style > Look of the day | posted May 21, 2009

No.163 in a limited series. Despite the first rays of summer, a true fashionista will already be looking to Fall. Pre-Fall 09 to be exact. (> more)

Refuse to gamble on your look

|Style > Look of the day | posted May 19, 2009

No.161 in a limited series - throwing money around can be empowering occasionally (if only for the improved service), but one thing that should always be a safe bet is your outfit. (> more)

Vintage shopping secrets

|Style > Look of the day | posted May 16, 2009

No.160 in a limited series - when attempting to find the prized vintage possession it's always wise to look as if you already are lady of the manor. (> more)

Make a splash away from the pool

|Style > Look of the day | posted May 16, 2009

No.158 in a limited series - it's not always swimming trunks that can cause ripples. (> more)

Japanese Vogue (May 09)

|Style > Look of the day | posted May 12, 2009

Styled by Arianne Phillips (stylist to Madonna) and shot by photographer Tom Munro, we take a peek at what trend mavens, Japanese Vogue have up their big sleeves. (> more)

To wear or to receive?

|Style > Look of the day | posted May 11, 2009

No.153 in a limited series - much as she liked to play the romantic she much prefered wearing flowers to receiving them. (> more)

A creative weekend

|Style > Look of the day | posted May 10, 2009

No.152 in a limited series - he was in Berlin today. Despite the fact he was in creative central, the only thing he'd actually been creative with with telling his boss exactly where he was. (> more)

The girls have now left the building

|Style > Look of the day | posted May 4, 2009

No.146 in a limited series - they preferred being the performance as opposed to watching it. (> more)

Wine, dine & culture me

|Style > Look of the day | posted Apr 29, 2009

No.140 in a limited series - excessive gifts are so last season. Museums are where romance is at this spring. (> more)

You're boarding me

|Style > Look of the day | posted Apr 28, 2009

No.139 in a limited series - avoid the tourist look. Despite heading to warmer climes he din't intend to let the rest of the plane know it. (> more)

Sail through society

|Style > Look of the day | posted Apr 25, 2009

No.136 in a limited series - cities are full of the stressed, the disallusioned and the exhausted. Put some nautical style to work instead and create a fresh city look of our own. (> more)

Short and sweet

|Style > Look of the day | posted Apr 23, 2009

No.134 in a limited series - let social networking trends influence your outfit. With her addiction to Twitter she had no time for long skirts - short, sweet, tweets were more her style. (> more)

Lazy days don't apply to wardrobes

|Style > Look of the day | posted Apr 21, 2009

No.132 in a limited series - a stroll by a canal should have as much fashion emphasis as a stroll down the catwalk. (> more)

Sea and be seen

|Style > Look of the day | posted Apr 20, 2009

No.131 in a limited series - she never actually liked swimming at the beach - far too much sand. (> more)

The power players

|Style > Look of the day | posted Apr 18, 2009

No.130 in a limited series - It isn't always necessary to wear a power suit to scare your rivals. (> more)

Bright lights, subtle suit

|Style > Look of the day | posted Apr 17, 2009

No.128 in a limited series - ensure your suit shines for its style and not anything else. (> more)

The dark side

|Style > Look of the day | posted Apr 16, 2009

No.127 in a limited series - despite the spring weather, it's okay to go sultry once in a while. (> more)

When day meets night

|Style > Look of the day | posted Apr 15, 2009

No.126 in a limited series - when travelling it's better to be prepared for anything. Who wants to risk miss the opportunity of meeting a handsome stranger? (> more)

Dress for dinner and hope to stay longer

|Style > Look of the day | posted Apr 14, 2009

No.125 in a limited series - If you're outfit's good enough who says you have to leave? (> more)

Style royalty

|Style > Look of the day | posted Apr 12, 2009

No.123 in a limited series - look like you belong and the rest will follow. (> more)

Don't be fooled

|Style > Look of the day | posted Apr 11, 2009

No.122 in a limited series - ensure you have a weather-proof outfit in place. (> more)

A floral dress or the real thing?

|Style > Look of the day | posted Apr 6, 2009

No.119 in a limited series - much as she loved flowers she'd rather have the dress. (> more)

Why wait?

|Style > Look of the day | posted Apr 4, 2009

No.117 in a limited series - She had a new dress and didn't intend waiting for the Easter holidays to wear to it. (> more)

Holiday plans? She was already there

|Style > Look of the day | posted Apr 2, 2009

No.115 in a limited series - whilst the office was still discussing Easter holidays, she was already on a yacht. (> more)

In the mood for a fiesta

|Style > Look of the day | posted Mar 31, 2009

No.113 in a limited series. Life is not just one long meeting. (> more)

A-list style is not only for the red carpet

|Style > Look of the day | posted Mar 26, 2009

No.108 in a limited series - the A-list checklist: Shades, killer dress and the must-have bag. (> more)

A style legacy

|Style > Look of the day | posted Mar 23, 2009

No.105 in a limited series - in possession of historical style. (> more)

The sun sets on winter's wardrobe

|Style > Look of the day | posted Mar 22, 2009

No.107 in a limited series - time to store your cashmere and head for the sun. (> more)

Tiny furniture, big talent

The 24th annual SXSW (South by Southwest) Music and Media conference kicked off this past week in Austin, Texas. The much-anticipated event draws in the best in music, technology, and film to Austin, Texas. Swide takes a look at this year’s SXSW Film Festival winner, “Tiny Furniture”.

Say "hola" to Gastrohotels

Typically, the quality of lodging would be a lodger's main concentration rather than what's on the dinner plates. Gastrohotels are the newest craze in Spain that have hotel owners getting their hands a little dirty. 

Top gear (Muse Spring 10)

It is rather hard to imagine Terry Richardson shooting anyone without a number of clothes being taken off. Mariacarla is the latest to have fallen "victom" to the Richardson effect in this fleshy editorial.

These boots are made for walking

No.451 in a limited series - For the girl who doesn’t mind a little attention now and then. Turning heads as she sashays past the crowd.

A tailored lady in reds and greys: Swide's Fall 2010 trend review

Out are last season's colour combinations and style cravings, in are surprisingly feminine masculine-inspired tailoring...

Dolce & Gabbana's life aquatic

This year marks the 20th anniversary of Dolce & Gabbana's menswear. We are pleased to announce Another Man has joined the celebrations in releasing a short film featuring the brand's menswear, directed by Pierre Debusschere.

Dr Andrei and Mr Arlovski

R-Patz eat your heart out, there's a new vampire in town. He may not have your public school charm but as a former Ultimate Fighting Champion he could beat the entire Twilight cast in a fight. And he doesn't look half bad in a dark suit... Meet Andrei Arlovski, the new fighting gentleman.

Good morning and Good night

How you start and end a day is everything. Swide looks at some of the newest gadgets for your home that will keep you smiling from sunrise to sunset. 

©2009 Swide S.r.l. con socio unico P.IVA 06388470962

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