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March to a different tune

|Style > Look of the day | posted Jan 10, 2010

No.388 in a limited series - There's nothing we love more than a man who doesn't dance to the sound of authority. Boldly marching off into his own private sunset we're suckers for a man in uniform. (> more)

Pair up and widen your wardrobe

|Style > Look of the day | posted Jan 9, 2010

No. 387 in a limited series - the trick to traveling for a city weekend is pack a well-dressed friend, in this way you'll always look good, whatever the situation you may find yourself in. (> more)

Power dressing doesn't have to mean suits

|Style > Look of the day | posted Dec 26, 2009

No.373 in a limited series - power can come from a range of sources, one of which is looking and feeling good. Opt for the right outfit and the sky is the limit. (> more)

The more clothes the merrier

|Style > Look of the day | posted Dec 20, 2009

No.372 in a limited series - obviously the city is a better place with friends. Likewise winter is an altogether nicer place with more layers. (> more)

Ensure your wardrobe is not an uphill struggle

|Style > Look of the day | posted Nov 20, 2009

No.355 in a limited series - ensure you have time to enjoy the ski-season by opting for an online shopping fix. (> more)

Monday is for shouldering on in style

|Style > Look of the day | posted Nov 16, 2009

No.351 in a limited series. Nobody likes Mondays (unless of course you're on holiday) - but that's no excuse to let the style side down. Put on your more fabulous pieces and watch the day slip away. (> more)

Suit yourself

|Style > Look of the day | posted Oct 29, 2009

No.333 in a limited series - if you want to indulge in an evening of culture, don't let anything stop you. Least of all the office and tomorrow's meeting preparations. (> more)

Upgrade your look

|Style > Look of the day | posted Oct 25, 2009

No.329 in a limited series - how to get an upgrade. It's rumored that in order to get a first-class upgrade when flying, the trick is when checking in to place a chic bag on the check-in counter. These looks have got it covered. (> more)

The lady in this season's red

|Style > Look of the day | posted Oct 22, 2009

No.326 in a limited series - seeing red is when you have nowhere to go this evening. Dressing in red is however is strictly for when you have a full diary. (> more)

A very big house in the country

|Style > Look of the day | posted Oct 20, 2009

No.324 in a limited edition - he always said the city was overrated. Secretly however it wasn't for the scenery but the opportunity to wear his favorite look. (> more)

Wrap up warm it's chic outside

|Style > Look of the day | posted Oct 17, 2009

No.321 in a limited series - the weather is no excuse to wear spring/summer. Opt for your winter wardrobe - quite frankly we're bored of cotton. (> more)

Ensure life plays fair

|Style > Look of the day | posted Oct 8, 2009

No.312 in a limited series - life isn't fair, we're all aware of this. Some of us are born as Eva Herzigova, others not. (> more)

Dress like you mean it

|Style > Look of the day | posted Oct 3, 2009

No.307 in a limited series - it's all very well opting to look nonchalant, but if you mean business, then look as if you do. Business of course can also mean - taking the day off and looking as if you intend to enjoy it. (> more)

Don't settle for anything less

|Style > Look of the day | posted Oct 1, 2009

(> more)

Double the fun

|Style > Look of the day | posted Sep 30, 2009

No.304 in a limited series - if you're going to travel halfway across the world to Sydney, it's always advisable to take a (well-dressed) friend, that way you can double up on wardrobe opportunities. (> more)

Escape taxi queues and office deadlines

|Style > Look of the day | posted Sep 23, 2009

No.297 in a limited series - now that the sun's rays are paling into insignificance, it's time to wear your new autumn wardrobe in the style it was made for. It's time dear readers for a mini-break. (> more)

Underground style

|Style > Look of the day | posted Sep 8, 2009

No 282 in a limited series - Travel incognito on the underground and you'll look more of a star then the masses and their hired limos. (> more)

All white on the night

|Style > Look of the day | posted Sep 1, 2009

No. 276 in a limited series - just because it's dark, it doesn't mean you need to hide your true sartorial colours. (> more)

Back to city living

|Style > Look of the day | posted Aug 31, 2009

No.275 in a limited series. It's time to pack away the flipflops, get a manicure and put on a pre-fall outfit as the season moves on. (> more)

Style Ahoy!

|Style > Look of the day | posted Aug 29, 2009

No.273 in a limited series - her style was anchored in Italy even if her yacht was sailing to Croatia. (> more)

Her very own couture moment

|Style > Look of the day | posted Aug 27, 2009

No.271 in a limited series - it's very easy to replicate a couture lifestyle (if only for the day). Opt for beautiful dress even for during the day and ensure your heels are new. (> more)

Survival of the fittest

|Style > Look of the day | posted Aug 26, 2009

No.270 in a limited series - a beach weekend was no excuse to let the style guard down. With more hot bodies, beach-bags and killer shades on the beach than the city's streets, the girls knew they had to step up a gear. (> more)

Made it in NYC

|Style > Look of the day | posted Aug 20, 2009

No.264 in a limited series - As she'd already made in NYC, she knew she could make it anywhere. Now was the time for a bit of fun. (> more)

A cliffhanger

|Style > Look of the day | posted Aug 13, 2009

No. 258 in a limited series - avoid any style mishaps by opting for WIFI and a spot of online shopping on location. (> more)

The only thing that should blend in are cocktails

|Style > Look of the day | posted Jul 31, 2009

No. 244 in a limited series - refuse the picture postcard look with a holiday wardrobe that features retro prints. (> more)

Shopping is not a spectator sport

|Style > Look of the day | posted Jul 15, 2009

No.217 in a limited series - it's fine to shop in pairs, but only if both of you have the same plan. Followers need not apply. (> more)

Like a bus you wait for one look and then two come along

|Style > Look of the day | posted Jul 10, 2009

No.212 in a limited series - in life it's all about being versatile. If the bus doesn't turn up, take a helicopter. It's the same with fashion - add a scarf and you're a gent. Take it off and you're a rock star in waiting. (> more)

Flower power gets a new look

|Style > Look of the day | posted Jun 25, 2009

No.199 in a limited series - she may be wearing flowers but there was nothing of the hippy about her. (> more)

Say it in black & white

|Style > Look of the day | posted Jun 19, 2009

No.192 in a limited series - if no-one else is making sense (and well, it's Friday, so very probable), ensure you stay cool, calm and collected in black and white. (> more)

The bohemian life

|Style > Look of the day | posted Jun 13, 2009

No.186 in a limited series - despite her department card store card & weekly spa treatments she still believed in the bohemian lifestyle. (> more)

The cocktail hour is extended

|Style > Look of the day | posted May 20, 2009

No.162 in a limited series - despite her love of the cocktail hour she always found it ever so slightly too short. (> more)

Make a splash away from the pool

|Style > Look of the day | posted May 16, 2009

No.158 in a limited series - it's not always swimming trunks that can cause ripples. (> more)

Japanese Vogue (May 09)

|Style > Look of the day | posted May 12, 2009

Styled by Arianne Phillips (stylist to Madonna) and shot by photographer Tom Munro, we take a peek at what trend mavens, Japanese Vogue have up their big sleeves. (> more)

To wear or to receive?

|Style > Look of the day | posted May 11, 2009

No.153 in a limited series - much as she liked to play the romantic she much prefered wearing flowers to receiving them. (> more)

A creative weekend

|Style > Look of the day | posted May 10, 2009

No.152 in a limited series - he was in Berlin today. Despite the fact he was in creative central, the only thing he'd actually been creative with with telling his boss exactly where he was. (> more)

A longer weekend

|Style > Look of the day | posted May 5, 2009

No.147 in a limited series - according to him the true definition of a long weekend was returning to work on Thursday. (> more)

The girls have now left the building

|Style > Look of the day | posted May 4, 2009

No.146 in a limited series - they preferred being the performance as opposed to watching it. (> more)

Wine, dine & culture me

|Style > Look of the day | posted Apr 29, 2009

No.140 in a limited series - excessive gifts are so last season. Museums are where romance is at this spring. (> more)

You're boarding me

|Style > Look of the day | posted Apr 28, 2009

No.139 in a limited series - avoid the tourist look. Despite heading to warmer climes he din't intend to let the rest of the plane know it. (> more)

Sail through society

|Style > Look of the day | posted Apr 25, 2009

No.136 in a limited series - cities are full of the stressed, the disallusioned and the exhausted. Put some nautical style to work instead and create a fresh city look of our own. (> more)

Short and sweet

|Style > Look of the day | posted Apr 23, 2009

No.134 in a limited series - let social networking trends influence your outfit. With her addiction to Twitter she had no time for long skirts - short, sweet, tweets were more her style. (> more)

Lazy days don't apply to wardrobes

|Style > Look of the day | posted Apr 21, 2009

No.132 in a limited series - a stroll by a canal should have as much fashion emphasis as a stroll down the catwalk. (> more)

Sea and be seen

|Style > Look of the day | posted Apr 20, 2009

No.131 in a limited series - she never actually liked swimming at the beach - far too much sand. (> more)

Bright lights, subtle suit

|Style > Look of the day | posted Apr 17, 2009

No.128 in a limited series - ensure your suit shines for its style and not anything else. (> more)

The dark side

|Style > Look of the day | posted Apr 16, 2009

No.127 in a limited series - despite the spring weather, it's okay to go sultry once in a while. (> more)

Dress for dinner and hope to stay longer

|Style > Look of the day | posted Apr 14, 2009

No.125 in a limited series - If you're outfit's good enough who says you have to leave? (> more)

Style royalty

|Style > Look of the day | posted Apr 12, 2009

No.123 in a limited series - look like you belong and the rest will follow. (> more)

A floral dress or the real thing?

|Style > Look of the day | posted Apr 6, 2009

No.119 in a limited series - much as she loved flowers she'd rather have the dress. (> more)

Holiday plans? She was already there

|Style > Look of the day | posted Apr 2, 2009

No.115 in a limited series - whilst the office was still discussing Easter holidays, she was already on a yacht. (> more)

A-list style is not only for the red carpet

|Style > Look of the day | posted Mar 26, 2009

No.108 in a limited series - the A-list checklist: Shades, killer dress and the must-have bag. (> more)

A style legacy

|Style > Look of the day | posted Mar 23, 2009

No.105 in a limited series - in possession of historical style. (> more)

Mix and match the occasion

|Style > Look of the day | posted Mar 21, 2009

No.109 in a limited series - an historical setting doesn't have to equal a suit. (> more)

A tailored lady in reds and greys: Swide's Fall 2010 trend review

The catwalk is all about being in or out: out are last season's colour combinations and style cravings, in are surprisingly feminine masculine-inspired tailoring and all shades of intense and powerful red. Swide's very own stylist gives you the lowdown.

Glow like Gisele Bündchen

Proving she’s more than just a pretty face, Supermodel Gisele Bündchen launches her own line of eco-friendly skincare products that aims to make your skin glow just as bright as hers. 

We could be heroes (L'Officiel Hommes #19)

There is a little boy in all of us who once dreamed of growing up to be a hero - the more ambitious dreamt of Superman, the old-fashioned of cowboys and the dark ones... Darth Vader no less!

A day in his boots

No.450 in a limited series - From the outside looking in, his life may seem like horseplay. But, this lone ranger has to wear two hats, one of a business man and another of a cowboy.

Backstage with the D&G belles de jour

Fashion weeks have come and gone and already we are feeling a little backstage nostalgia - we travel back in time amongst D&G's belles, Tao and her book, Chanel with her sparkly goggles...

Dolce & Gabbana's life aquatic

This year marks the 20th anniversary of Dolce & Gabbana's menswear. We are pleased to announce Another Man has joined the celebrations in releasing a short film featuring the brand's menswear, directed by Pierre Debusschere.

Caterina Murino on the many souls of Dolce & Gabbana

While everyone was rushing backstage minutes before the models hit the Fall 2010 Dolce & Gabbana catwalk, Swide enjoyed the quiet atmosphere of the VIP room to chat to Italian actress and former Bond Girl Caterina Murino, who showed us why she is every bit the Dolce & Gabbana woman.

Exploring the Black Sands with Bonobo

In taking a break from all the 8-bit electro and soft rock we’ve been coming across, Swide winds down to the relaxing beats off Brit DJ, Bonobo’s newest album, “Black Sands”.

©2009 Swide S.r.l. con socio unico P.IVA 06388470962

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