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Bloggers being fashion's new darlings hardly constitutes breaking news yet their being chosen by Vogue as special guest models in their latest editorial might just be the ultimate approval. (> more)
Swide has been on a constant trawl (through the virtual world obviously) to discover more about the stars of the blogging world. We've put together an interview series with the current superbloggers proving it's not all pajamas and coffee, well not always anyway... (> more)
They say imitation is the highest form of flattery – (obviously uttered by someone never stood next to someone in the same outfit at a party.) New blog, The Fake Sartorialist, could be proof Scott Schuman, and his (real) blog, The Sartorialist has reached worldwide infiltration. (> more)
In Swide's series Meet The Bloggers, we interview the leading lights of the blogasphere. Today's upcoming blogger is London based JaJa Hagreaves. (> more)
Much as we love watching Anna Wintour and her sunglasses on the front row it does get a little tedious after a while. Hurray then for D&G's front row blogging action yesterday. (> more)