/swf/video/player.swf
/swf/video/vimeo.swf
/img/shared/filetto.gif
Always on store windows: broadcast your emotions
Posted Sep 17, 2010
Your thoughtful tweets have reached another level, flying and accessible from the street, you can share and share again with people from around the world.
Did you hear about the just revealed Madonna backstage video to be seen only in selected Dolce&Gabbana stores? We went there or may I say, we ran there and understood right away how cool a live window conversation board could be. Surprised by seeing Madonna in costume cleaning the floor, just tell this or write it and read your words on the front window. More… Get to know what others think and start a window debate. Shopping ‘til you drop is now replaced by telling 'til you shop.
A universal digital tool to reach inhabitants of the planet for now but maybe the rest of the universe soon. Who knows, once again The Designers are showing their love for innovations and multimedia platforms. Any tool that helps and fosters communication seems to land first in the hands of Domenico and Stefano. Very easy to use*, you can express yourself from Wi-Fi Hot Spots, use QR codes or simply go for your best friend: your mobile phone. If you felt alone, you have no excuse now to do so… Your current and future mates are at your fingertips. Be ready to converse!
Watch the trailer of Madonna's one-of-a-kind backstage video.
*Enjoy and spread the word from Friday 17th until Tuesday 28th September 2010.
3 ways to go:
Wi-Fi Hot Spot: send a message to www.dolcegabbana-always-on.com
QR Code: from your camera connect directly to www.dolcegabbana-always-on.com or open the web page on a mobile phone and type this address.
Mobile phone: send a text message to + 44 7781 481746
4 window display spots:
Milan, Via Della Spiga 26, Italy.
London, 6/8 Old Bond Street, UK.
New York, 825 Madison Avenue, USA.
Beverly Hills, 312 North Rodeo Drive, USA.
Text by Delphine Hervieu.
Source: Dolce&Gabbana-Always-On
TAGS: #DG_always_on Dolce&gabbana dolce & gabbana via spiga spiga 2 spiga 26 dg d&g d & g luxury online magazine twitter tweets QR code qr codes mobile phone text message sms social media digital internet the internet online new feature store instore window windows milan london new york beverly hills always- on.com www.dolcegabbana-always-on.com madonna backstage video exclusive steven klein AW2010 ad campaign winter 2011 womenswear
Latest Articles
Absolute Power: Rolls-Royce rolls out the Phantom II
British luxury car maker Rolls-Royce unveiled their upgraded Phantom series II. The Phantom Sedan, Phantom Drophead Coupe, and Phantom Coupe have all been updated with new technologies to make this the ultimate luxury ride.
| May 20, 2012 | Life > Good(s)
(> more)
Maserati Kubang goes out with a bang in Beijing
The Italian luxury car manufacturer brought its concept SUV the Kubang to the Beijing Motor Show last month where it will disappear from view until it materialises in its production form at the end of next year.
| May 13, 2012 | Life > Good(s)
(> more)
Be The One Sport with Dolce & Gabbana and Chelsea FC
Dolce&Gabbana in partnership with chelseafc.com have launched a competition to promote The One Sport, a fragrance that celebrates the true values of sport. A fresh and energetic scent for men, it encapsulates sport and masculinity in its purest form.
| Apr 19, 2012 | Life > Good(s)
(> more)
Berlinetta! The Ferrari F12 goes faster, fitter, more beautiful
The Ferrari F12 Berlinetta is the fastest and most powerful street legal ever to wear the Prancing Horse insignia. This machine is perhaps the pinnacle of modern automobile design, marrying perfectly raw power, jaw-dropping beauty and Italian flair and is available in showrooms this spring.
| Apr 19, 2012 | Life > Good(s)
(> more)
The Fifties influence trend setters
In recent seasons we have seen a resurgence of key Fifties design and stylistic codes on both the runway and in the household. But what is it about that era that has inspired so many? In the run up to design week here in Milan, we’ve tried to answer that question.
| Apr 19, 2012 | Life > Good(s)
(> more)
Good(s) Archive
- 2012 | May
- 2012 | April
- 2012 | March
- 2012 | January
- 2011 | December
- 2011 | November
- 2011 | October
- 2011 | September
- 2011 | August
- 2011 | July
- 2011 | June
- 2011 | May
- 2011 | April
- 2011 | March
- 2011 | February
- 2011 | January
- 2010 | December
- 2010 | November
- 2010 | October
- 2010 | September
- 2010 | August
- 2010 | July
- 2010 | June
- 2010 | May
- 2010 | April
- 2010 | March
- 2010 | February
- 2010 | January
- 2009 | December
- 2009 | November
- 2009 | October
- 2009 | September
- 2009 | August
- 2009 | July
- 2009 | June
- 2009 | May
- 2009 | April
- 2009 | March
- 2009 | February
- 2009 | January
- 2008 | December
- 2008 | November
- 2008 | October
- 2008 | September
- 2008 | June
At 27, Dolce&Gabbana have achieved an impressive status, client base and cult following. The brand’s capacity to take the artistic traditions and aesthetic of Italy and make them their own is unsurpassable and highly romantic to fashion lovers. Their idiosyncratic designs, ironic take on classic dress and the brand’s emblematic items have all contributed in making Dolce&Gabbana a household name. For this instalment of our archive lead considerations of what makes up the Dolce&Gabbana DNA we concentrate on maybe one of the strongest statement the designers have made over the years: the corset.
When I was a child, my parents used to take me to a little village, where we would have almond “granita” and collect fresh water form a little drinking fountain, afterwards. This little place is called Scopello and it was time for me to return to my childhood and explore as an adult.
The scenario is…you are only in London for 24hrs. This doesn’t have to mean being stuck in your hotel wanting but not knowing what to do. Enlightened travellers continually ask the question - What would a Londoner do? Have no fear Luxury London is here…
There’s no need to go far afield to exotic locations to find adventure. In recent years adventures have been rediscovering urban winders right on our very doorsteps. Urban Exploration, known also as Urbex or UE, is an (often illegal) activity that explores unseen or unknown sights in the urban environment.
It appears that Ivan Olita’s scouting has led him straight to New York City’s very own scout, a movie location scout to be exact. Nick Carr’s job means that he gets to explore every nook and cranny that NYC has to offer, allowing him to discover the hidden details that many wouldn’t see. Ivan Investigates…
Whilst collaborating with Swide for The Matt Silk Collection SS12 video, Luca Finotti gave us the chance to get him in front of the camera for an exclusive interview. Whether it’s talking about his love affair with the camera, his views on what ‘ugly is’ or how he keeps himself sane, the up and coming fashion director was as natural in front of the camera as he is behind it.
The Cannes Film Festival is the epitome of European high glamour on the French Riviera. Sun, surf and…suits. Swide catches three stars who put their best foot forward in Dolce&Gabbana. Gerard Butler, Mathew McConaughey and Zac Efron got suited up to face the onslaught of press photographers that infest every event at Cannes.
Kylie Minogue has had a very very good week indeed. Sparkling brighter than ever at the Cannes Film Festival premier of ‘Holy Motors’, wearing Dolce&Gabbana, and then causing explosive reaction throughout the internet when her new single and video ‘Timebomb’ was dropped today.