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McLouvre: Le Big Mac and a side of culture
Posted Oct 7, 2009
According to the U.K’s Daily Telegraph, McDonald's is planning to open a branch inside France's great temple of culture: the Louvre museum. It’s been reported that the restaurant will open next month in the underground shopping plaza beneath I.M. Pei's glass pyramid in the museum courtyard.
France has become McDonald's biggest market in the world outside of the US, according to the chain - the fast food group opened 30 new outlets last year in France and welcomed 450 million customers – up 11 per cent on the previous year.
The Daily Telegraph reported the fast-food joint would be installed next to the site of a planned new ticketing area, meaning that the first sight the Louvre's 8 million annual visitors will encounter is the winged arches. A Louvre spokesman told the Telegraph that the McDonald's franchise owner "has taken the utmost care in ensuring the quality of the project, both in culinary and esthetic terms."
So will next season’s fashionistas be munching on their fries prior to Chanel? We wait with bated breath…
Source: Daily Telegraph
TAGS: mcdonalds le louvre fastfood culture daily telegraph food restaurants
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