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Madonna + Dolce & Gabbana = MDG, a brand is born!

Posted Mar 15, 2010

Madonna isn't just a friend, muse and model to Domenico Dolce and Stefano Gabbana; with new eyewear brand MDG she has become a fellow designer, ready to wow us with shades fit for a film noir screen siren, of which we exclusively reveal a few models.

Tne Internet has been buzzing with rumours of the various design projects taken on by Madonna herself and details on what is perhaps the most exciting line yet were officially announced by WWD earlier today.

A campaign fit for the silver screen - Click the photogallery for higher resolution images.

Madonna caught in the act with a beautiful stranger - a familiar stranger who is none other than our dearest Tyson Ballou. The paparazzo for the occasion was Steven Klein no less, and lending him a hand was legendary art director Fabien Baron.

Reading the words of happy Stefano Gabbana and Domenico Dolce one definitely understands why this was a match made in accessories heaven: “Designing an eyewear line with Madonna was a new experience for us. The oversized and wraparound designs are sexy and very feminine, like our clothes. Madonna’s creative contribution and unique point of view were key, even in designing the MDG logo.”

Not just another celebrity collaboration - MDG is a whole new brand with Madonna, Domenico and Stefano as colleagues on the design team. Just imagine a day in *that* office... So far six models have been designed and here is an exclusive preview of two of them to keep you on your toes (but not too much) until the launch later this year in May:


 

Keep watching Swide for more of Tyson (yum) and further MDG news!

 

Source and credits: Dolce & Gabbana

MDG advertising campaign shot by Steven Klein.

 

TAGS: mdg madonna sunglasses eyewear dolce&gabbana domenico dolce stefano gabbana fabien baron steven klein tyson ballou exclusive models