Cocktails say a lot about people - who in their right mind would order a "cosmopolitan" anymore after the Sex and the City madness? We're intrigued therefore to see if Jessica Alba can single-handedly bring back campari to the masses?
Jessica Alba was in Milan this week dressed in rosy red SS09 Dolce & Gabbana to launch the 2009 edition of the Campari calendar in which she stars.
We'll admit that the whole Campari calendar concept has somehow bypassed us - even though the 2009 edition marks its 10th anniversary and both Eva Mendes and Salma Hayek have been previous Campari calendar girls.
This year's calendar was shot by none other than Mario Testino - it's online now at www.campari.com/ or else look out for the other 9999 copies that have been printed.
Photo Credit: Getty Images, Mario Testino for Campari.