No. 378 in a limited series - And on that occasion our outfits should stand for everything the decade did not...

No.376 - in a limited series. It's one thing to hold a great job, but if you don't look the part - how will you ever get an upgrade and more importantly a taste of real power?

A Fall/Winter 2010-2011 exclusive! Swide is back with the pre-show diaries, your chance to experience the men's collection like you were sat on the front row... before the front row!

No 375 in a limited series - to make life as unpredictable as a game of roulette blur the sartorial rules.

White Christmases are fun for a while but all this snow has triggered some major spring envy and we find ourselves dreaming of light, delicate, colourful clothes. Swide's stylist has got just the right thing in store with a selection from Dolce & Gabbana's S/S 2010!

 No. 374 in a limited series - if lost in a sea of greys why surrender and blend in? Let your jacket announce the mood and spend the weekend on your own pink cloud.

No.373 in a limited series - power can come from a range of sources, one of which is looking and feeling good. Opt for the right outfit and the sky is the limit.

With Cannes film festival in full swing and the recession apparently creating a lust for horror movies, Swide thought it was the perfect time to look back at Dolce & Gabbana's FW 97/98 "Fellini/Roma" collection.

Wishing you all the best on this Christmas day: the best in getting up late with a mulled wine induced hangover, the best in stuffing your face with turkey, the best in passing out on the couch after one mince pie too many... Hey, nobody ever said anything about the need for Christmas elegance; you've got New Years Eve for that. Never mind our fancy outfits; we're off to do the same!

 No 376 in a limited series - why settle for any less than full-on drama? Cosy Christmas chic is all good but nowhere near as fun - and seductive - as knowing to dress up for the occasion!

Fill those stockings with a little help from the virtual world! Swide's stylist becomes your personal Santa by making all the right suggestions.

Professional model Louise Pedersen becomes a professional... something else entirely for the needs of this month's Vogue Spain photoshoot, "The Professional".

OUR EXCLUSIVE VIDEO SERIES RETURNS! The models take acting lessons!

No. 375 in a limited series - wearing all black with an atittude doesn't have to mean social death on the Upper West. Accessories on the right side of cute are just what you need to turn down the volume and turn up the heat!

No. 374 in a limited series - we all like a Christmas under the snow but it doesn't keep warm at night! A knight in shining white tuxedo is the perfect alternative to make days merry and bright!

Lagerfeld shot his muse Anna Mouglalis for a calendar published by Marie Claire as a tribute to the actresses of Italian Neorealism. Pure French elegance meets Italian panache.

Hugh Hefner presents an illustrated autobiography with highlights from Playboy's first 25 years, from his cartoon-drawing childhood to his astonishing success with the magazine. His most intimate portrait ever.

A Magazine: a strong, glamorous, addictive substance. Albeit totally risk-free and highly recommended, to fashionistas and many more. Cerebral designers as editors and an innovative website. Come get a fix.

Designed by a graphic designer and professional photographer and a lifelong cyclist - this bike from Bertelli Bici - the Italian slang for bicycle is a unique design object that we want to ride. Now.

If it's a edge you're after then next spring's D&G studded collection is the perfect fit. Taking its inspiration from the concept of an British cowboy - imagine a cowboy who's left the ranch for an aristocratic pile, this collection is one for the urban cowboy.

Nothing screams more Christmas wreck than spilling out of one's dress. Don't take the chance, cover up albeit in a playful way to show your true colours without having to show too much flesh.

No. 373 in a limited series - not by skating at the Rockefeller! The best way to meet and greet is by wearing an outfit that is a conversational piece, may it be black or white or all shades of animal print!

Angela Lindvall is the perfect embodiment of a new breed of all-American beauties who know better than to sport the classic all-American look...

Exclusive backstage action: if our preview left you hungry for more then dinner is served with the first in a series of videos shot backstage on set of the SS10 menswear campaign last month in NYC!

At least it will be with the right presents - helping you choose is our stylist who's revisited the dandy for a current look worthy of a gentleman!

No.372 in a limited series - obviously the city is a better place with friends. Likewise winter is an altogether nicer place with more layers.

No.371 in a limited series - it's not always what you say that makes a different. Sometimes less is more.

No. 377 in a limited series - We're all aware we should be pulling out the red and green dresses but there's something about popping on a white dress that ensures the festive season takes on an altogether more elegant air.

If your usual Christmas involves DVDs and office parties then it's time to think outside the Christmas box. Our Swide stylist has broken all the rules to bring you our unique selection of gift ideas. We promise no sequins were harmed in this process.

We are hoping 2010 will be bringing silly back and how better to kickstart it than with a few insights into the great minds of our contemporary innovators. So far they're only fictitious but should a Dragon end up reading this... Here are our top picks.

No. 370 in a limited series - no need for crazy extravagance to get noticed, the timelessness of a classic cut will speak volumes about what kind of man you are - a true gentleman.

Fremchman Jean-Baptiste Mondino crossed the Channel to immortalise the best of an eccentric bunch from the pretty actor with a personality to the new generation of Brit chicks who remind us what it is we love about British fashion!

It's all very well casually dropping into conversation what you might like for Christmas, but as we all (sadly) know nine times out of ten this rarely works. Hurray then for links and bookmarks - these seemingly unsexy tools that will ensure your Christmas wish list doesn't remain a virtual dream.

Make the most of this surreal Christmas by turning traditions on their head. The modern gentleman knows when to rely on the classics to add that individual twist to an outfit. Click on our Christmas edit now.

Don't settle for mere beachside luxury, go for a floating palace instead! Skip the supermarket and its crowds this Christmas, get in on the superyacht action instead!

For those of you acquainted with someone off to The Maldives, or perhaps The Caribbean rise above your envious stares this new National Geographic article that lists 25 brand-new adventures the wolf-tracking in Slovakia to rafting a forbidden river in Bhutan.

January's cover star for Vogue is quietly sultry in an array of ultra-feminine looks and it sure seems like a long time since The Notebook... Here she discusses the usual, love life, fellow actresses... and the more unexpected.

The year's biggest hits on the Internet's top video channel are a strange affair - we were aware Youtube had a quirky appeal (that accepts about 20 hours of new video every minute) - but what we didn't know was how many people watched these internet hits.

She might be seen by many as the next big thing on the red carpet but Avatar's leading lady Zoe Saldana is nothing like some of her more demanding fellow A-listers. In her new film she is blue and nine feet tall for a start...

Shopping prior to Christmas as we're all aware can resemble that of a pack of wild animals. Because at Swide we prefer to opt for a dash of animal print as opposed to acting like one - we're intend to use our fashion instincts and shop online. Click here for our edited selection of D&G online finds.

Exclusive preview of the upcoming campaign! Click here to take a look and read what Stefano Gabbana has to say about the shoot and the star.

There has been quite a lot of grim talk regarding the current Copenhagen UN summit. Here at Swide, as responsible citizens in touch with our inner eco-warriors, we have however felt a glimmer of hope...

No. 367 in a limited series - living it up in Las Vegas in true Rat Pack fashion. The modern-day crooner is a classic hit in a great dinner jacket and a bow tie... The kind of stranger one would love to meet in the night!

Aside from presents, new heels and cocktails, the holidays also mean inevitable flight delays, long waits on railway platforms, family drama and out of control shopping centres. Whatever the urban emergency - the Sleep Box could well be the festive season's savior.

We're feeling playful this holiday season after a long year of recession talk and there is no game we would rather be playing than a good old hide-and-seek with delightful Ben.

Captured on set of the forthcoming Rob Marshall film, Nine in which the designers have cameo roles as Italian priests, Stefano Gabbana and Domenico Dolce showcase their passion for cinema. Always inspired by film, Swide caught up with the designers to discover what their dream film roles are and what film they would have liked to direct.

If you're feeling unsure whether to crack the odd joke at your next Christmas do give it a miss and make your dog your comedy ally instead. With the help of a few clever gadgets your furry doppelganger will be the laugh of the party!

For today's vulnerable man a little protection is essential; this one has found it in the shape of a studded jacket that keeps the bullies at bay and the admirers coming.

This Brigitte Bardot lookalike has most definitely left the ranch for a downtown loft as D&G's new spring/summer collection creates a hip new urban uniform. Layer lace with a boyfriend jacket and a flirty skirt and you'll have nothing to fear at night.

No. 366 in a limited series - hitting the bar is a little passé, the opera is where the cool girls are at. With a dash of animal prints to keep it on the playful side of dramatic.

It is all about the call of nature these days, may it be Copenhagen or an inner desire to go back to our more primitive selves... The latest example comes in the shape of a pretty skyscraper which boasts an actual inner forest… Who needs a balcony!

Give florals a chance next spring. As they make their way out of your mother's "special occasions" closet they mix and don't necessarily match: a modern take on a classic staple.

It’s a case of all the cool kids are doing it with pop up shops literally, well, popping up all over London for the month of December. Whether you want a car, customised champagne bottles, Elton John's cast-offs or just some Marmite on toast, there’s a pop up for everyone – but get there quick or blink and you’ll miss them.

If the man or woman in your life has taste that extends beyond socks - fashion photographer Nick Knight's Show Studio Christmas store is the very place to find that truly exclusive present. And we mean exclusive - as in a Belgian tiger and one-off Gareth Pugh dress.

 In the cut-throat world of social media Digg may have come across as the less attractive older brother but after a clever makeover it is getting us excited again. Well as excited as we can get about something that isn't a shoe...

A look worthy of quite a few she-wolf whistles! We may have been a little distracted by some of the newer pop divas this year but Shakira proves she's here to stay - and that is without the usual antics!

We want her voice, we want her life, we want her wardrobe... Now we can at least hope for the latter thanks to Glamour's insight into our 2009 music crush's fashion sense.

She has delighted us in Nine with her singing tribute to Italian film and as a cover star for British Elle's December issue she does look rather like a 60's screen siren. Bellissima!

Another one of Madonna's Brazilian crushes? Who cares about the gossip when such pictures are speaking thousands of sexy words to us! Italy's Vanity Fair explores the man behind the hot model.

When the first few rays of sun manage to hit in the new year - the usual focus is to hit the gym. This is all well and good however this spring - it may also be time to sharpen up your tailoring as menswear mixes sartorial elegance with casual nonchalance.

Please even the most demanding ladies this Christmas with the piece we have all been craving (oh Maria Callas, to hold you against our chests!) and the rest of our clever selection from this season's D&G collection so that we do the hard work and all is left for you is to click away into Christmas shopping bliss!

Take what probably is the least eco-friendly of vehicles, tear it apart and use it to save the planet! Enter the new generation rider, a knight in green armour pedalling into environmental bliss.

 GQ understamds a man's needs. Stripping it down to the essential: no fancy set, no incredible visual effects, no nonsense. Just a real man (with beard and all) in real cool yet classic glasses.

In a nonsensical world of everything being turned upside down maybe the most surrealist statement is to step out in the good old classics. Our stylist brings you a timeless selection.

With Christmas parties looming we couldn't have wished to spy a more useful article than Wired's how-to series which outlines how to keep your online persona clean our of mischief. If you have any sort of party looming - miss this post at your peril.

Recession chic to end the year - $10 robotic hamsters are this Christmas' hit. Meanwhile a French hotel is offering guests the chance to live like a hamster for a day. Indeed.

Orlando Bloom, Kirsten Stewart and Natalie Portman are some of the Hollywood names set to hit the Sundance Film Festival - the main event for independent American cinema, which unfolds Jan. 21-31 in Utah.

Dramatic black can become cute to boot on the little ones this Christmas with the right dose of fantasy courtesy of some (party) balloon sleeves. Now we're furiously hoping we might fit into the bigger sizes!

A glitter ball may be nice this Yuletide but remember it's not for life. If tasteless presents are appealing right now - click (immediately) for inspiration of the educated kind.

When Chanel channels Minnie Mouse and Josephine Baker (brilliant moves!) the result is something surreal out of a black and white wonderland.

Planning to leave the house in search of red and green? Turn Christmas shopping on its head by opting for online shopping from your armchair and a new Christmas colour palette.

... in Twitterland. Swide reviews the buzzwords of 2009.

Karl Lagerfeld re-designs Sponge Bob, Italy's Rolling Stone Magazine hosts a Christmas party in honour of the character, and the forthcoming Miami Basel hot ticket is a secret kids club. Welcome to the world of hip kids.

Like that doomed old Roman Empire itself, Soho, NYC, was once a towering bastion of culture and sophistication, eventually brought low by shameless decadence, disdainful treatment of the commoners and the insatiable greed of the landed classes. And while Nolita would soon become its Constantinople, Soho, like ancient Rome, was swiftly overrun by Barbarians—er, well, in this case, people who shop at Pottery Barn.

New trains coming to keep us on track this year. 2009 is the year Warren Buffett bought 3 rail companies, Madrid and Paris announced a high-speed rink and California gets a rail pass.

An innovative recipe for a Christmas dinner in style: take some classic red loafers, season with salt, lemon and herbs... Et voilà! A fabulous look for the holidays! Serve HOT!

Those of us dreaming of a holiday season in golds, blacks and reds needn't blend in with the Christmas tree - be the party scene's rockstar with a very now, very luxurious baroque selection from the D&G F/W 09 collection and wait for the groupies to get in line!